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Kohl’s has come up with a unique way to make its customers feel like they are in its stores.
The department store chain is using a new augmented reality experience on Snapchat called Kohl’s AR Virtual Closet.
The store says customers can use the Snapchat app to virtually try on clothes through a new feature of the selfie lens.
If customers like what they see, Kohl’s says they can then buy the clothes without ever leaving the app.
