LIMESTONE COUNTY, Ala. (WHNT) - Limestone County is where Kenny, Shana, Carson and Cohen Winter call home. It's also where Kenny Winter of Winter Homes, LLC has been building homes for eleven years.
Winter's mother-in-law Cherie Helton was diagnosed with breast cancer in March of 2012. Luckily the cancer was caught in time for effective treatment but the family experience with the disease gave Winter a bright idea; a bright pink one.
"Through early detection her life was spared," says Winter, "so as a small business owner you're always trying to find a way to give back to the community."
Determined to ensure residents of his hometown have the same early detection capabilities, Kenny Winter purchases a pink 96 gallon trash can for each of the homes he builds. Proceeds from the purchase of each trash can go toward the Pink Elephant Mammogram Scholarship Fund at Athens-Limestone Hospital.
"People being able to get to the doctor yearly and having physicals and exams, you know if you can catch it on the front end you have a lot better chance of survival."
"You have to find it in time to treat it," says Winter's mother-in-law.
It took three surgeries - a mastectomy and a reconstruction - but Cherie Helton is tickled pink to be cancer free.
"I just feel like it's an honor that the donation for these trash cans are going for people with breast cancer and hopefully it will save somebody else's life," says Helton.
The scholarship fund was established to help give residents of Limestone County the opportunity for an annual mammogram - even those whose insurance does not cover the procedure.
"Hopefully more and more people will get those mammograms and have that early detection."