MUSCLE SHOALS, Ala. - In less than nine months, the Northwest Alabama Regional Airport has done an about-face in the number of boardings they have seen.
A year ago, the airport parking lot was empty, so too was the ticket counter and waiting area. That has changed in a big way since Boutique Air starting serving the airport.
“Boutique is doing a very good job at making sure their on time performance hovers about 99%,” explained Barry Griffith, Director of Northwest Alabama Regional Airport. “So, we are very pleased with that, the DOT is pleased with that as well.”
Griffith credits the flights to Atlanta and Nashville for the 3,000% percent increase in boarding’s.
Travelers like Missy Mayer have given Boutique Air a chance. The Atlanta resident has been impressed with the airline.
“I choose Boutique at the last-minute because it was inexpensive, it was convenient, and it went to the destination I needed to go to,” Mayer said.
“That’s probably one of the best things that has happened in the last nine months, is instead of getting a lot of complaints about cancellations and delays, we’re getting a lot of positive feedback,” Griffith explained.
And with the holiday travel season here, Griffith said they will most likely hit 10,000 boarding’s for the year.
Boutique air is subsidized through the U.S. Department of Transportation to serve the Shoals. That helps keep ticket prices to Nashville at $39 and Atlanta at $59.