Developers Announce New Belk Store For Bridge Street

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Bridge Street (WHNT News 19)

HUNTSVILLE, Ala. (WHNT) – Many of you have been buzzing, curious about what new anchor store is coming to Bridge Street Towne Centre. 

Developers say Belk will open a new 170,000-square foot fashion store.   The Belk store at Madison Square Mall will continue to operate until the new store opens in fall 2014.

“We’re pleased and excited to announce the opening of a brand new store at Bridge Street to serve the Huntsville community,” said Jan Clevenger, chair of the Belk Western Division based in Birmingham. “This store will offer the very best of Modern.Southern.Style. from Belk. Our new location will offer greater convenience and a fabulous new shopping environment featuring expanded selections of premier fashion merchandise with more brands and styles that our customers are looking for. The new store represents a $20 million investment for Belk and signals our continued commitment to serving our loyal customers in the Huntsville market.”

Belk made the announcement on Friday afternoon, one day after the Huntsville City Council approved a $4 million incentive package.

Another 45,000 square feet of retail space will be added to the property, and a two-story parking garage will be built where the Red Robin parking lot is now.

“We are thrilled to be working with the city of Huntsville to enhance Bridge Street Town Centre. This expansion will further solidify Bridge Street as the super regional shopping destination of Northern Alabama for years to come,” said Doug Badia, executive vice president for O&S Management Services, which manages Bridge Street.  “We look forward to having Belk, a high quality traditional department store, added to our tenant mix. Belk will bring their extensive assortment of premier fashion merchandise for the whole family as well as their excellent customer service.”

What do you think about the announcement?  Tell us in the comment section below this story.